 
          
            14
          
        
        
          
            Wisconsin Community Banker
          
        
        
          November/December 2014
        
        
          have a plan.
        
        
          Review improvements with the reg-
        
        
          ulators before and after the changes.
        
        
          You need to take credit for the
        
        
          improvements and the thought that
        
        
          went into the decisions. For example,
        
        
          there might be a piece of your balance
        
        
          sheet that would be a perfect fit for
        
        
          Internet or brokered CDs. Document
        
        
          what you did.
        
        
          
            Core Deposits and Core Deposit
          
        
        
          
            Analysis
          
        
        
          Many bankers treat all non-con-
        
        
          tractual maturity deposits and lower
        
        
          balance customer CDs (say below
        
        
          $100,000) as core deposits. These
        
        
          deposits provide cheap funding espe-
        
        
          cially if you’re the only bank in the area
        
        
          and you’ll be able to lag on repricing.
        
        
          Core deposits and core deposit
        
        
          analysis are regulatory issues and
        
        
          regulators are definitely concerned
        
        
          about them, especially the prevalence
        
        
          of “surge” deposits.
        
        
          Recent growth has come from
        
        
          customers switching from certificates,
        
        
          rotating out of low-yielding broker
        
        
          money market accounts, and the
        
        
          impact of the Federal Reserve’s bal-
        
        
          ance sheet growth, or what the regula-
        
        
          tors call “surge” deposits. Regulators
        
        
          are very concerned about the impact
        
        
          on pricing and longevity of non-
        
        
          maturity surge deposits since they
        
        
          may react much differently than the
        
        
          historical nature of the bank’s non-
        
        
          maturity deposits.
        
        
          A deposit study can utilize histori-
        
        
          cal data to project the future. If your
        
        
          deposits have grown, is it due to your
        
        
          pricing, competitor pricing, and/or
        
        
          client behavior? If not surge deposits,
        
        
          what’s fueling your growth?
        
        
          Other considerations: Do you
        
        
          know the mix and the historical trend
        
        
          of deposits by product? Do you know
        
        
          what deposits are at risk for either
        
        
          leaving the bank or moving from a
        
        
          lagging rate product in the future to a
        
        
          higher rate product?
        
        
          How “sticky” are your deposits? For
        
        
          example: is that $250,000 money mar-
        
        
          ket product a single product for the
        
        
          customer or does the deposit include
        
        
          several accounts and ACH accounts?
        
        
          The larger the balance, the more at
        
        
          risk it is.
        
        
          
            1st National Bank volunteers helped build a home through Habitat For Humanity.
          
        
        
          
            Best Banks to Work For
          
        
        
          American Banker magazine placed
        
        
          North Shore Bank at the top of its list
        
        
          of the “Best Banks to Work For.” The
        
        
          annual award recognizes U.S. banks
        
        
          that offer employees competitive
        
        
          salaries and benefits, and that strive to
        
        
          make team members feel valued and
        
        
          engaged.
        
        
          North Shore was recognized for
        
        
          initiatives like its annual worn flag
        
        
          collections and community shedding
        
        
          day, as well as its employee wellness
        
        
          program offerings, like free flu shots
        
        
          and biometric screenings.
        
        
          Other Wisconsin community banks
        
        
          named to the honor this year include
        
        
          Manitowoc-based Bank First National,
        
        
          Berlin-based 1st National Bank, and
        
        
          Eau Claire-based Charter Bank.
        
        
          Listed as number three in the
        
        
          nation, 1st National Bank offers its
        
        
          employees flexible work schedules,
        
        
          paid time off for both volunteering
        
        
          and employee birthdays, and wellness
        
        
          benefits.
        
        
          1st National Bank pays employees
        
        
          to volunteer during a normal work
        
        
          day, allowing them to enjoy a field
        
        
          trip with their children or spend time
        
        
          helping a local organization. And,
        
        
          birthdays are paid holidays too, so
        
        
          employees can spend their special day
        
        
          doing whatever they choose.
        
        
          An emerging initiative, the bank’s
        
        
          wellness program sponsors challenges
        
        
          that have team members encouraging
        
        
          one another to be healthy, with prizes
        
        
          ranging from gift cards to Packer
        
        
          tickets. Another benefit is the ability
        
        
          to have organic vegetables delivered to
        
        
          their workplace.
        
        
          Review the ages of your custom-
        
        
          ers stratified by deposit dollars. For
        
        
          elderly depositors, service is key and
        
        
          rates are important, but how many
        
        
          Millennials have their money in CDs?
        
        
          Being able to capture and understand
        
        
          your data is critical.
        
        
          
            Interest Rate Risk Assumptions
          
        
        
          In a net interest income analy-
        
        
          sis, making assumptions involves
        
        
          stress testing the figures. The more
        
        
          data you collect, the better assump-
        
        
          tions you make, which leads to better
        
        
          decision-making.
        
        
          What drives interest rate simula-
        
        
          tions? In many cases it will be asset
        
        
          prepayments. Assumptions drive all
        
        
          interest rate risk analysis. For the
        
        
          longer term interest rate risk, use the
        
        
          market value of equity.
        
        
          Make sure your ALCO policy
        
        
          covers documentation. Document all
        
        
          assumption changes — including the
        
        
          impact of changes in large assump-
        
        
          tions — and have them reviewed by
        
        
          key ALCO personnel in the process.
        
        
          Have ALCO approve them after seeing
        
        
          their impact. Do this annually.
        
        
          Knowing the impact of potential
        
        
          changes in your key assumptions can
        
        
          also be called stress testing. Under-
        
        
          standing and being able to articulate
        
        
          stress testing results may help reduce
        
        
          the focus on the “correctness” of your
        
        
          key assumptions.